•Preparing and applying the strategies for positioning the Abbate-shirts , Lente and LorenzoMazzoli brands in the ready-wear market.
•Determining the concept of advertisement and seasonal campaigns of Abbate-shirts, Lente and LorenzoMazzoli brands in cooperation with advertising agency
•Organizing all media relations concerning Abbate-shirts, Lente and LorenzoMazzoli brands
•Planing and leading all public relations for Abbate-shirts, Lente and LorenzoMazzoli brands
•Guiding the advertisement agency (Republica), communication agency (Bersay), media buying agency (Zenith) and media monitoring agency (MTM) paralell with the company’s strategies.
•Organizing all advertisement and publicrelation activities in order to distribute the awareness of the quality of Abbate shirts troughout all customers all over the world.
•Designing catalogue, poster, institutional catalogue,posters, outdoor, indoor materials etc. and organising photograph shooting with the advertising agency for Abbate-shirts, Lente and LorenzoMazzoli brands totally 7-8 times a year.
•Supervising all kind of written and visual activities (colour seperation, filming, poster, catalouge, press release, etc.) concerning the company and its brands.
Reporting to General Manager
Achievements: Brand awereness purcentage %91 and %92 in last 2 years.New Coorporate Identity development and application with creative and catchy advertising campaigns.

•Determines and implements Public Relations strategies of the company
•Organizes advertisement activities of the company with advertisement agencies
•Prepares and disseminate press releases
•Arranges meetings with publishing media for ensuring media coverage
•Designs brochure, catalogue, business card in cooperation with advertisement agency
•Fair organizations
Reporting to Deputy General Manager/Marketing
Achievements: Increasing 3000 member up to 5500 with successfull marketing and advertising activities

•Formed the distribution and dealer channels of Brother Printers within Marketing concept
•Developed the PR strategies to increase the awareness of Brother brand
•Positioned Brother Laser printers in IT Sector
•Consultant for Brother Printers in Turkey
•Evaluated and analysed business competitors
•Launched Brother products
Reporting to Marketing Manager/Europe & Middle East Region(Dubai-Emirates)
Achievements: Launching 11 model printers in 1,5 year and getting satisfactorly media coverage and awareness

•Determined and implemented the marketing strategies of the company
•Prepared Marketing plans in order to distrubute IT brands such as NEC, SONY, BROTHER, ABIT, CREATIVE, LEADTEK, HAUPPAUGE in cooperation with company executives
•Adapted different marketing plans in accordance with company objectives
•Determined brand budgets in close coorperation with the mother company
•Positioned SONY and NEC Monitors successfully within top 5 brands in Turkey
•Organized stand, show facilities, visual shows of the company in various fairs
•Maximized PR activities in publishing media via press releases
•Emphasized the company and product image with advertisements campaigns
•Designed brochures, catalogues, posters, etc.
Reporting to Deputy General Manager/Marketing
Achievements: Promoting NEC monitor brand in 1 year time period up to 3. rank in monitor market.Awarded as best PR man by NEC Germany office in year 2000. Brother Printers advertising campaign was the finalist of “London International Advertsing Award”in the of 1998