Kanevskaya Irina Vladimirovna

Language proficiency: English - fluent, French - basic knowledge
Autobiography
Моя профессия - Account manager
Current job
- SPN Ogilvy Public Relations - Account manager8 (from june 2005-06-01 00:00:00.0)
holding and organizing the press events; development of the communications program; definition of the key media regarding the target audience and territorial media coverage; development of account plans/ideas; regular contact with clients (both local and head office); everyday work with media; building up the contacts with federal media – TV, radio, business media, glossy magazines and regional media; preparing, organization and holding PR events, presentations, press conferences, round tables and business briefings; development of the full range of written materials including press releases, press kits, speeches and reports; projects reporting; coordination and holding the press tours for Russian and foreign media.
Clients:DuPont (Corian), British American Tobacco Russia (DUNHILL, Pall Mall), Unilever (Rama), Velle, Porsche, LG Electronics
Previous jobs
- Travel media publishing house - Sales manager5 (2004-09-01 00:00:00.0 - 2005-06-01 00:00:00.0)
attending professional travel fairs and workshops to widen the contacts and present the projects of publishing house; providing the sales of advertising placement in the monthly edition; continuous work and regular update of the clients’ base; presentations and regular meetings with new clients; control of payment; journalist and editor experience; periodic reporting.
- “Action Global Communications PR” - Account executive1 (2003-05-01 00:00:00.0 - 2004-09-01 00:00:00.0)
coordination of the logistics of the press events organized by agency, development and distribution of press releases, press monitoring, organizing the interviews for the company-clients representatives, preparing monthly and weekly activities reports, development of Mass Media data bases, providing the journalists with requested information, press trips coordination.
Clients: “British Airways”, Austrian oil&gaz concern OMV, VisitBritain (British Tourism Authority) and Cyprus Tourism Organization.
University education
- Academy od Labour and Social Relations, Managment of companies , 2006