Current job

• Представительство Grohe AG по Центральной Азии и странам Кавказа - Генеральный менеджер¹ (from october 2008-10-01 00:00:00.0, Алматы)

Previous jobs

• GATEWAY Ventures Central Asia (Servicing of Oil & Gas Sector companies) - General Manager, Hydraulics & Instrumentation Division (2007-05-01 00:00:00.0 - 2008-10-01 00:00:00.0, Алматы)

  • The company product portfolio: ENCOMAT, PARKER, Enerpac Hydraulics, ESAB welding, International Paint protective coatings, Concrete pumps, Dump trucks, HSE and etc.
  • Key customers:
  • Construction business: Basis-A, KUAT, Mercury Construction, Ideal Story, ENKA, GATE (Gala & Tekfen), Behtel and others
  • Oil and Gas business: KPO, AGIP, Schlumberger, Petro Kazakhstan, Shevron, LukOil, Bateman, Keppel, Ersai, Saipem and others
  • Increased active customers number in oil/gas and construction business by 45%
  • Opened new branches
  • Opened new workshops and stores
  • Sales increased by 184%
  • Penetration increase by 200%
  • Improved KPI
  • Developed sales, marketing strategies
  • Increased product portfolio (Parker and Enerpac)
  • Won big tenders for construction and oil/gas industries

• Central Asia Tea Co - Sales & Marketing Director¹ (2005-01-01 00:00:00.0 - 2007-05-01 00:00:00.0)

  • Tea market analysis in Kazakhstan, Kyrgyzstan and Tajikistan
  • Done several qualitative and quantitative researches
  • Business plan development
  • Feasibility and P&L calculations-analysis
  • Developed sales, marketing and trade marketing strategy
  • Brand name, positioning and designs development
  • Collaborating trade incentive programs
  • Developing POSMs
  • Creating the distribution and sales concept
  • Lead of the supplier tenders

• Reemtsma Kyrgyzstan - Senior Regional Manager - Deputy Sales Director (2003-06-01 00:00:00.0 - 2004-09-01 00:00:00.0, Бишкек)

  • Taking a full responsibility & managing of the business in four regions:
  • Three branches
  • Five distributors
  • Fifty eight employees
  • Successful launched of new brands
  • Regional sales volume increased by 9.7% in 2003 vs. 2002
  • Implemented trade incentive program “Reemtsma Club” for stimulating of the retail customers to increase the company SoS, domination, PoSM exclusivity, competitors’ assortment control, availability of the company PoSM and etc.
  • Developed and implemented “Wholesalers Volume & Merchandising Incentive Program”
  • Opened & developed new distributor areas

• Reemtsma Kyrgyzstan - Regional Sales Manager (2002-08-01 00:00:00.0 - 2003-06-01 00:00:00.0)

  • 20.5 % positive sales development in the total area of responsibility in 2003 vs. 2002 YTM June
  • Distributors sales volume increased by 98% in 2003 vs. 2002 YTM June
  • Improved direct distribution system (69% sales increasing)
  • Applied distributors project with a new performance control, monitoring and bonus system (22% volume increasing)
  • Started wholesalers sales incentive program (35% sales increasing)
  • Built new distributors network
  • Managing the staff with 33 employee
  • Increased customer coverage up to 80%
  • Elaborated and inculcated sales team motivating/bonus system
  • Trained of the company & the distributors sales staff

• COCA-COLA BOTTLERS, Kyrgyzstan, Kazakhstan, Tajikistan, Uzbekistan - Planning Director, Branch Manager, Sales & Marketing Manager, Regional Manager (1996-07-01 00:00:00.0 - 2002-08-01 00:00:00.0, Центральная Азия)

  ***Regional Sales Manager, Coca-Cola Bottlers Uzbekistan, 2001
  • Customer count increased by 90%
  • Key Performance Indicators(KPI) improved:
  • Vehicle load out increased by 25%
  • Increased account drop size from 3 to 7 cases
  • Load utilization by 23%
  • Completed projects:
  • Recommended consumer prices
  • Inside distributors project
  • Direct distribution in dealers territories
  • Coolers efficiency control system
  ***Regional Sales Manager, Coca-Cola Almaty Bottlers, Kazakhstan, 2000-2001
  • Completed Regional Project
  • Achievements:
  • Region sales volume increased by 23%
  • Applied dealers monitoring, checking and advising system
  • Implemented dealers and sales representatives sales incentive program
  • Decreased dealers debt from $1.6 million to $0.8 million with positive sales increase
  • Provided detailed training of dealers sales team in 8 territories
  • Improved dealers territory penetration, execution and merchandising
  • Implemented “Promote for profit project” in region territories
  ***Sales & Marketing Manager, Coca-Cola Tajikistan, 2000
  • Country sales volume increased by 70%
  • Developed distribution system network in Dushanbe
  • Opened a branch in Khujand and implemented entire distribution system
  • Built dealers network
  • Managed and trained company staff
  • Successfully implemented new product lines
  • Completed “Price/Elasticity Project”
  • 80% market penetration
  ****General Manager, Coca-Cola Shymkent Distribution, Kazakhstan, 1998-2000
  • Responsible region sales volume increased by 24%
  • Improved sales system
  • Increased active customers number by 22%
  • Expenses reduced to 48%
  • Successfully opened new dealer territories
  • Applied direct distribution in 6 regions of South Kazahkstan division
  • Increased penetration 87%
  • Improved dealers sales system(Taraz and Kyzyl-Orda regions)
  • Executed numerous marketing promotions
  ***Branch Manager, Coca-Cola Almaty Bottlers, Kazakhstan, 1997-1998
  • Opened a new profit center
  • Successfully lead and trained all personnel
  • Applied distribution systems
  • Built dealers network in area of responsibility
  • Increased per capita consumption from 2 to 19
  • Attended 90% beverage exclusivity in all outlets
  • Increased penetration to 98%
  • Won “Presidential Cup” sales incentive program among all branches of EFES INVEST – Coca-Cola Bottling Company
  ***Planning and Logistics Director, Coca-Cola Bishkek Bottlers, Kyrgyzstan, 1996-1997
  • Applied new planning and logistics system
  • Trained and managed all staff
  • Installed “Local Suppliers” project
  • Decreased expenses $350,000 by implementing “Local Suppliers” project
  • Applied “Work Time Scheduling” project
  • Installed raw materials warehouse automation and auto control system
  • Opened state customs office in the plant and saved $40,000 annually

University education

• Istanbul Technical University, Management, Industrial, Master's Degree, 1993-1996
  
• Tashkent Technical University, Mechanical Engineer, Bachelor, 1988-1992
  

Training courses

• Coca-Cola Learning Center, Coca-Cola, Yes, 1997
  
• English, Master's preparation course, 91, 1994
  
• Turkish Language, TOMER, 82, 1993