Current job

• “Vivat Media”/Advertising Agency - Marketing Director² (from may 2005-05-01 00:00:00.0)

  Strategic and operational marketing, consulting.

Previous jobs

• A.T.Kearney/Consulting Agency (The USA) - Expert on Pharma market (freelancer) (2006-05-01 00:00:00.0 - 2006-08-01 00:00:00.0)

  Strategic development (long term) in Russia for one of the leading multinational Pharma Companies (market environment, state regulations, product portfolio, organizational structure)

• Yamanouchi Europe B.V. (The Netherlands)/Pharmaceutical business, Moscow Rep Office - Group Product Manager (2003-2005), Product Manager (1997-2003)/ OTC, Rx/ Marketing Dpt, Russia, CIS (1997-10-01 00:00:00.0 - 2005-05-01 00:00:00.0)

  ACHIEVEMENTS: Product development inside Yamanouchi Portfolio' 99-05:7 times increased sales & 5 times increased Share of my products inside Company Portfolio; 3 allocated products make 55% of Company turnover (the rest are 9 products) Flemoxin is in the 20 TOP drug list in Russia (out of 10 000). Rate of increase 160%, 2nd place after Viagra All products are absolute leaders on the markets (Zineryt (OTC) has 52% of MS) Re-launch of other old products The best contacts with Key Leaders, Authorities. RESPONSIBILITIES:Preparing strategic and operational marketing policy for our products; Preparing an operational marketing plan and working out associated budgets; Achieving approved objectives or policy intentions and executing approved action; Making proposals for strategies for extending the growth and life-cycle of our products; Budgeting/ developing and maintaining budgets for product promotion; Analyzing current marketing situation/ data related to the products` business; Worldwide activities by participating in major international and local exhibitions/scientific events; Control and co-ordination the various activities required to execute the product plans in Co-operation with other departments and outside Advertising Agencies; Work with corporate key clients from different target groups, their identification; Support Moscow based and regional sales team/ Coaching and monitoring Train sales force on promotional campaigns, product trainings; Supply basic marketing information to sales force (strategy, sales volumes, competitorsТ activity, etc.).

• Sanofi (France)/Pharmaceutical business, Moscow Representative Office - Product Manager (several products GP- line, OTC)/ Marketing Dpt (1996-03-01 00:00:00.0 - 1997-10-01 00:00:00.0)

  Main responsibilities Almost the same as above, except managing marketing team.

• Ecohelp Pharm (Russia)/Pharmaceutical business, Wholesaler - Head of advertising department (1994-02-01 00:00:00.0 - 1996-02-01 00:00:00.0)

  Main responsibilities~ Co-ordination and guiding the advertising department; all advertising activity (via mass -media, own printed edition); developing and producing of point of sales (together with Advertising Agencies); Organizing & participation in exhibitions; commercial actions with pharmacies (e.g. competitions).

University education

• St-Pete Medical Academy, Degree in clinical pharmacology, Ph.D., 1998-1998
  
• Kursk State Medical Institute, Pharmaceutical Department, Pharmacist, 1993-1993
  

Training courses

• MBA course in Strategic Management, High Management School/ State University of High Economical School., Excellent, 2002
  
• MBA course in Strategic Management, High Management School/ State University of High Economical School., Certificate, 2002
  
• Advanced Certificate in Marketing, Associate Member, The Chartered Institute of Marketing (CIM, London)Certificate, 2002
  
• Professionsl Trainings, Management Center Europe, Sales Training International, Certificates, 1999